United Nations Signs Up Lionel Messi to Help Beat Poverty

January 22, 2016 2:00 AM

United States: He was recently again named the best footballer on the planet and now FC Barcelona star Lionel Messi has set his sights on an even bigger prize -- the end of poverty.

The Argentine and Colombian singer Shakira head a list of 17 well-known names recruited by the United Nations to promote its Sustainable Development Goals (SDGs). (Never Dreamt of Leo's Success, Says Father Jorge)

The world body's objectives include the eradication of poverty by 2030, the fight against climate change and universal access to education and health.

"The advocates will build on their unique standing and leadership to promote the SDGs as part of an ambitious and transformative global development agenda," said a UN statement. (Emirati Police Officer in Court For Filming Messi's Passport)

Messi and Shakira are already goodwill ambassadors for UNICEF, the UN Children's Fund.

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